Category Archives: SEO

3.0 in the community before, BAT trembles

Some individuals first saw this subject, quasi- think the writer insane. And insane Debu light , must be mad . BAT, will only create method and little start-up organizations , and even China providers Cellular, China providers Unicom , China providers Telecommunications shaking , Team 3.0 What kind of factors , but also with so BAT move.

Saying , BAT you would not know it ? Online, mobile Online massive three : Baidu , Alibaba, Tencent . Respectively, management the search area, the area of power providers , im and community areas. It can be said , BAT many cases, method and little business owners have to avoid massive. “Either give up , or drop .”

So, in the end matters for Team 3.0 what is it ? I have to give town 3.0 to a definition. Team 3.0 : The specific purpose , features, individuals coming together , at any time, anywhere for individuals engaged , multi-player connections , group performance , group connection ( individual – man , individual – physical ) community sex mobile software .

Some individuals will say : the mobile Online, has been the major hills to the profession ( say is BAT!), So what’s the business owner possibilities. Lei Jun divisions were even admits: To be successful, can not depend on Tencent error ! Therefore, m talk momentarily beaten . Team 3.0 have a chance?

I would like to ask you for viewers : the mobile Online, the biggest chance in the wrong ?

Needless to say : the mobile Online, the biggest chance can be found in nearby Online, also known as the lifestyle of the Online. O2O, residing among power providers considered a very essential program . Then: Localization Online , o2o area has already been filled by BAT to do ? An approved fact that : Localization work at house possibilities online , whether it is BAT ‘s Baidu , or Ali, also, or Tencent, are not have an understanding of , keep it one of the most essential industry !

Even though we know : there are an incredible number of Baidu Baidu map stimulate the customer . Ali through products, but also the structure of the many areas solutions ( such as Tintin ) . Tencent also through micro-channel, trying to meddle in lifestyle through micro- payment power provider industry. However , everything is only the beginning , buying accounts , not BAT have the ultimate say . Everything in customer , everything that connected to the future level products to understand !

Known: micro-channel at most, in the bottom line also even a talk. Even from 10M to update to 20M, update to 50M ( by improving the package becomes large, indeed the business owner industry area packed smaller ) , it can not be declined , brilliant international airport in the mobile Online , im is also obsolete products , not the so-called powerful demand . Shown : Outdated products micro-channel white-colored customers in the community out there , and did not get a very popular effect , mobile QQ is still taking the liability to receive value-added solutions ! Ponds had a saying: China providers ‘s Online industry , is not rich , not the white-colored receiver , Jinling, but rather only 2-3 thousand a month salary earners , they are the main force of consumption !

Accused of micro-channel this star item, then this content is very likely only amuse the content . There is a saying : the created monster, poultry created poultry … obsolete is obsolete !

So why take up the save community 3.0 mobile Online advancement task it ?

We know that everyone is comfortable ! Team 3.0 , can fix the issue of house .

Your city , so I want to have an APP, to fix problems with their areas ( such as personal , university, company , family members ) interaction issues . Currently, a gap in the marketplace . Why are we concerned about the enigmatic will go Netease news , rather than to look at what happened around it ? In addition to the factors around , there is not nearly the size of buddies, co-workers , others who live nearby ! What makes the globe becomes cold, between individuals , keep the cellphone away.

Phone that is nearest to the customer ‘s item. Cell mobile phones, should be the individual of the new branch , or even can be known as a religious world sight. Through it, you can focus on lifestyle around the community , but the common individuals did not know 50 percent prepared , you need to purchase house distribution support . Cell mobile phones, should be able to meet your support needs more nearby lifestyle ; mobile mobile phones, the Online should be able to re- stimulate the real ; mobile phones, the primary is connected with the actual life , so a fantasy unreal prevails , so the actual life is also near the sight.

Community 3.0: burn the actual life in the mobile international airport so that they are free to link the truth of buddies, family members , class mates, co-workers . Our friend , is a full group , but also a team . My get in touch with with close relatives , had also a team . Students , graduates same university , why is a team ? Co-worker , a developing with the Division , even do not know, we also have a organic connections . One day, through town , you will find: So you are the other 50 percent in town 3.0 decades !

Community 3.0 : Let ‘s after all exclusive virtual truth is still a truth. Social get in touch with between the real nature , intended to the cell cellphone side of town 3.0 , is the most suitable for the incorporation of the so-called local residing requirements. Social , community, power providers , or details , reading , enjoyment, financial factors for mobile mobile phones, this is the actual mobile Online advancement lifestyle !

Community 3.0 , must create the BAT move !

First, through the local lifestyle website APP, eating vegetables and fruit mobile Online .

Phase has been carefully connected with the local lifestyle of town , individuals more powerful sense of that belong . Can fix most of the community connections , details, access, solutions for the needs of lifestyle . Many exterior disturbance protecting , making the local lifestyle website , with exclusive community networking sites, exclusive charts, exclusive power providers remarkable benefits.

Local solutions , ultimately depend on the build up of decades of product. Gathered decades of local website , has a product benefits , has a close get in touch with with the validity of the benefits you can . The vendor to management , the event was structured , details distribution , and has a organic benefits.

With the growth of mobile Online , the growth of local website devoted APP. Would be extremely significant in a industry . User approval , industry capacity should not be overlooked .

Second, the Team 3.0 deal with educational institutions, organizations developing, personal ( agreements ) , viscosity is great, support and strong

Such APP has a organic variation of little areas . Able to fix carefully connected with its own lifestyle details , community , lifestyle solutions ( such as personal water and power notice , inform the summer break , take-away , equipment repair ) . Small areas huge industry area. Many needed solutions classification , along with the great degree of local solutions . BAT is engaged in the area over an longer timeframe is challenging .

Third, the mixture of local press, the press details will form a local monopoly , breaking the monopoly of Online information

Chinese have a saying : powerful monster does not push local snakes ! How many places in China providers do ? How many cities and places ? How many cities ? How many community press type APP it ? If the press is also engaged in community 3.0 foot, and offers a variety of solutions. So , BAT how to fight snakes ?

Fourth, the customer community 3.0 with organic benefits in the mobile Online the multiple BAT

3.0 customer areas experience , BAT were also left what ? IM is not challenging to do . Is there a way to create the map ( not a lot of open charts do ) . To be a shopping center ? There are customers , local residing, residing power providers have to say !

Day : Jian Guangzhou first electrical store , there may not be the United States , nor is Alibaba, more than Tencent . Probably …. native to the island providers of APP ( Team 3.0 ) .

V. Team 3.0 , modify the customer’s Online habits

Why The Online is a web pages it ? Why the Online will hang QQ it ? Why buy factors must pass Taobao, Jingdong Mall it ?

Community 3.0 to fix the customer routines and use the item path issue. All in all , with the addiction. The way individuals look at the online globe will also modify .

Summary : Team 3.0 , the solution is a number of solutions. BAT provides a single service-oriented individuals .

Community 3.0 , is intended to become a area so that BAT move ! It is most likely to stop the monopoly area !

Let us try to be purpose and see snakes win, or BAT challenging to win . I strongly believe that one point: Do not drop into a sea of ​​people , or even a monopoly , will also experience a great problems .

The Complete List of Baidu URL Parameters

The URL of a search engine result page usually looks messy but contains a lot of information. You look at them every day but you may not know which parameter represents what. It is not your fault, as obviously search engineers deliberately make them hard to read.

But if that could make SEOs give up, I guess there would never have been a career called SEO. Search Engine Land has a post titled “Google Power User Tips: SERP URL Parameters“, contributed by Stephen Spencer back in Sep 2010; Blue Glass also has a post on the same topic: Google Search URL Parameters – Query String Anatomy; Joost de Valk created a cheat sheet on Google search URL parameters, which you can download here.

So today I’d like to build a list of the URL parameters of Baidu. I digged, tested, and brainstormed. I hope it can be the most complete one.

A typical URL of Baidu’s result page looks like this:

http://www.baidu.com/s?wd=SEO&rsv_spt=1&rsv_bp=0&ie=utf-8&tn=baiduhome_pg&inputT=11987

“s?” here means someone has done a search; “&” is used to separate the parameters. And other parameters the link above includes are:

wd: keyword you search for. Very occasionally it is replaced by “word”;

rsv_spt: login status. “1” means the search is conducted by a logged-in user; “3” means the searcher doesn’t log in;

rsv_bp: where you do the search. “0” means it is done from Baidu’s homepage; “1” means from top search box of the result page; “2” means from the bottom search box of the result page;

ie: query encoding. The default value is gb2312;

tn: this is a referral tag. “baiduhome_pg” means Baidu homepage; “sitehao123” means the referrer is hao123.com;

inputT: input time by the millisecond;

Other parameters also include:

bs: previous search query;

pn:pagination of the result page, starting from 0;

rn:number of results per page, with the default value of 10;

cl:search type, with 3 representing web search, 2 for image search and news search;

lm:period filter for results by the day. For example lm=7 means results of the past seven days;

ct:languages, with 0 for all languages, 1 for simplified Chinese, and 2 for traditional Chinese;

oq:original search query for related searches. For example you searched “SEO” then clicked on one of the related searches like “SEO services”, then the value of “oq” is “SEO”;

rsp:ordinal number of the suggested queries for related search, starting from 0;

f:search type. f=8 means a normal search (input and search), f=3 for the dropdown suggestion list of the search box and f=1 means a related search.

So the above parameters are all the ones that my colleagues, friends and I collected and studied.

You know what? I lied. The title says “The Complete List of Baidu Search URL Parameters”, but actually I have no idea if it is complete, as there is not an official version from Baidu.

I’d be really happy if you can prove I am a liar by adding other Baidu search URL parameters not included here.

The SERPs of Top 4 eCommerce Sites in China

Suning sale

Suning SERP on Baidu

We can easily find Suning’s strategy is very different. While Amazon is promoting its brand, Suning is still trying to attract customers using low prices, with those competitive prices right in the title.

Suning also adds a search box here, but the default search is “refrigerator”, while that of Amazon is “Dazha crabs” , which is a very popular food as well as a gift between friends and relatives in the coming Mid-Autumn Festival.

360Buy emphasizes quality

360Buy SERP on Baidu

360 just kicked off a bloody price war earlier this month, but now it seems 360Buy is shifting their strategy to emphasize the quality of their products instead of low prices.

360Buy also uses a multi-tab design for their promotion section, which makes search engine users able to navigate around to find products in more categories.

Gome, please wake up

Gome SERP on Baidu

Based on the SERPs, it seems Gome now is the only one that is still in the all-out mode in the price war, which is already over actually when 360Buy got back sanity and left, and Suning got back half of theirs.

We can see a lot of competitive prices, such as “iPhone4S for 4089 Yuan”, “400 Yuan off for LED TV”, “100 Yuan Coupon for Orders over 99 Yuan”, etc.

Another reason why I want Gome to wake up is that their major competitor, 360Buy is ranking for their brand name in PPC. This is seriously not good.

To summarize, Amazon is promoting their brand, and the new domain of “z.cn”, and 360Buy has got back sanity by quitting the price war that it started and emphasizes quality, while Suning and Gome are still kind of in the war which the starter has already left.

By the way you may have found the SERPs we looked at are different than normal organic or paid results you are familiar with. That’s because these brands are using a service called “Baidu Brand Promotion”, specifically designed by Baidu to target large companies in the market, with larger display areas and more ways to show the ads.

Amazon is branding

It’s pretty obvious that Amazon is working hard to promote their new single-letter domain “z.cn”. The domain of “z.cn” shows up three times, and Amazon is not inserting any generic keywords in their title, which indicates branding is an important part of their online strategy.

Another thing to note is that Amazon integrates Sina Weibo to the SERP, so users can follow their official Weibo account right from the SERP. Amazon currently has only around 200 thousand followers on Weibo, while 360Buy, another key player in the Chinese ecommerce market, has nearly 2 million followers.

What’s more, Amazon has also added an onsite search box there, with popular search queries as the default text in the box.

Amazon SERP on Baidu

Internet Marketing for your business

The internet has captured the imagination of many people when it comes to what it is, and what it can provide. Internet marketing is only one aspect of the internet, but it is a very important aspect at that. When people search for items on the internet they are normally looking for information, this information can come in a variety of ways and it can either be free, or purchased. For those that are looking, that is one area of the internet. For those that are providing, this is an area where broad and local internet marketing come into play.

As stated before, internet marketing is only one aspect of the internet, and it basically consists of marketing a product or service online. But there is much more to this phenomenon than one may think, and in this article you will discover what they actually are.

* Internet Marketing Consultants

When private individuals and business owners decide to take their ideas for business online, they will be better served if they use the services provided by internet marketing consultants. The reason for this is – on today’s internet it’s much more than simply purchasing a domain name, securing a bit of hosting, and launching a web presence. You will need to know a little more about the marketing side of things in order to be successful obtaining the type of targeted traffic you are looking for.

* Internet Marketing Consulting

Consulting will come in many different forms, and the type that will work for you will be determined by your specific needs. Allowing a professional internet marketer to consult you will allow you to avoid the pitfalls in which other less experienced marketers fall prey to. You will discover that because you’ve taken the time to invest in internet marketing consulting, your chances of surviving your first year on the internet can almost be guaranteed.

* Website Search Engine Optimization

As stated before, having a web presence is much more than obtaining a domain name and hosting. You will need to properly setup your website in order for search engines to find you, and to ultimately provide informational and educational content for the people that visit. The other important factor will be the visitors. You don’t just want any visitor coming to your site. You’ll want relevant targeted traffic because these will be the most likely visitors that are interested in your products and services.

* Search Engine Optimization Companies

There is a wide range of companies available that can provide SEO services for you or your business. One of the most important steps will be to find a company that can provide everything you need, and explain exactly why you need it. There are companies available that provide outstanding service and it will be up to you to find one that is a perfect fit.

The internet and internet marketing isn’t going away, and in fact it is growing at a very rapid pace. If you’ve been contemplating bringing your business to the online community, you may find the information provided in this article extremely helpful.

Google More Successful than Baidu – Why?

Google has been going from strength to strength over the last decade while Baidu may have already reached its peak. These two companies are at the same place in their respective countries but not heading in the same directions.

Baidu’s place in China

When it comes to search, Baidu is at the helm in China. Indeed, the engine takes on 80% of search queries on the internet here and its closest rivals are still light years away when it comes to numbers.
The issue is not so much with the engine but the platforms it uses. Baidu is still mainly used on static computers which have seen sales tumble as tablets and smartphones take up the market.
Google is not overly present in China as a search engine which may explain in part whyBaidu’s part of the market is as big as it is. Now, the greater issue is for the Chinese search engine to find new streams of revenue.

Google’s success

Why is Google so successful? Timing and smart decisions seems to be the clincher when it comes to this mega-company.
Both companies make the vast majority of their revenue through advertisement online. However, Google invested heavily in mobile and other services and is now seeing the rewards of that risk.
Android was purchased in 2005, long before the iPhone hit our shelves and is now the most widely used mobile operating system in the world.
Youtube was bought in 2006 and is now a staple of the global internet and has been promoted to the rank of verb.

How to stay afloat

The problem for Baidu is that it exists in one of the most ferocious and ever evolving environments. It has been noted that the company has dropped value in its shares over the last year despite it being the biggest search engine in the country with the most internet users.
The future will be difficult for Baidu as it will seriously need to develop into a more multi-function platform in the way that Google has managed.
The rise of Baidu maps could be a step in the right direction for a business too heavily reliant on old-school personal computers.

Chinese SEO

We are rather good at Chinese SEO (Chinese Search Engine Optimization) service because we speak Chinese too :). Joking aside, let’s tell you a bit about our Chinese SEO services.

Natural search engine optimization services allow your online content to be spidered, indexed, and ranked on the leading search engines’ non-sponsored search results. Yo-So provides strategic recommendations, traffic analysis, best coding practices for better indexing so that search engine spiders find and read your content for maximum search visibility. By knowledge sharing, analyzing, and reporting on performance and providing ongoing recommendations, Hostinginchina enhances the quality and quantity of your online traffic.

Our Chinese SEO experts and copywriters are all native Chinese speakers and have studied both locally and abroad. We understand the Chinese users’ search behavior better than our competitors. Our Chinese SEO services aim to:

 

Share with You Chinese SEO Best Practices and Knowledge

 

The hostinginchina Chinese seo consulting team brings over 10 years of internet experience to your business. We help you understand how search engines index websites and rank results, how to research effective keywords and optimize page content and site navigation, and how to improve your search engine ratings. We help report your rankings of selected keywords on different search engines and how your competitors rank comparatively. We share with you the strength and weakness of your existing SEO status, and we deliver a complete list of approaches and easy to follow steps you can take to excel on rankings. We would also love to help you execute the steps if you so desire.

We adopt only ethical seo techniques and we share with you the SEO best practices so that your website can achieve sustainable higher long term rankings. We enpower you with seo analytical reports, ranking status updates and web traffic analyzer solution to monitor search engine optimization effectiveness. Our total SEO services include consulting, training, reporting, hosted web traffic analyzer solution and SEO execution (such as code optimization, copywriting optimization, Chinese SEO localization, and other external optimization activities).

 

Chinese SEO Services Deliverables

 

The hostinginchina Chinese SEO service pack include the following deliverables:

  • Tailor made consulting & analytical studies and reports
  • Research statistics and strategic recommendations for effective SEO and online marketing planning
  • Assessment of existing SEO effectiveness and analysis of your strength and areas for improvement
  • Competitive studies and benchmarking with others
  • External ranking optimization resources assessment and improvement training
  • Keyword research methodologies training and site structure and content optimization training
  • Knowledge transfer of website coding optimization and how it affects overall search engine rankings and visibility
  • Knowledge transfer on conversion optimization of critical site pages and linking efficiencies
  • Knowledge transfer on leading search engine characteristics and search portals’ relationships
  • Training on how to effectively use hostinginchina Site Track or other tools to track your SEO achievements
  • Code and page content optimization for Chinese search engines
  • External SEO optimization steps and methodologies training
  • Competitive SEO intelligence of the Chinese market

Additional Services Available:

  • Website localization into Chinese as an additional service
  • Search engine optimization execution

If you are interested in our Chinese SEO services and would like to see a few successful case studies, please contact us for more details or fill out the following inquiry form. We will get back to you within one business day.

 

Rank Tracker WordPress Plugin Review – Best Guide To Increase Page Rank

Some people prefer these steps :

1. Alter your phrases. Search engines focus on the phrases your page uses and also the weight of the search phrase or keywords used. When writing your site’s content, make sure to place the greatest emphasis on the keywords or keywords and phrases. Find out what different keywords search engines search.

2. Turn your site into a resource. Search engines will give your page a ranking based in part how a resource they think it’s to others. To make your site much more of a resource, attempt to become an expert inside your particular area.

3. Keep your site is pertinent. Search engines also make ranking decisions in line with the relevancy of the page in terms of the topic it is about. To create your site more relevant, be sure to provide regular updates and timely information.

4. Partner along with other quality sites. Linking to other quality sites and having other quality sites connect to your page is an extremely important factor search engines use in determining rank. Be sure to contact other relevant sites and question forming partnership links.

For some reason, it seems rather difficult for most people to perform, but you do not worry because there are more creative methods to do it.

Now, let’s discuss about Rank Tracker WordPress Plugin from Paul Forcey and just how it might assist you. I hope this simple Rank Tracker WordPress Plugin Review will assist you to differentiate whether Rank Tracker WordPress Plugin is Scam or a Genuine.

Google, Yahoo and all sorts of search engines regularly update their search page rankings. When they update these rankings, they appear at certain key aspects of each available page. The easiest way to improve your pr in the next update is to highlight your improvements on the components the search engines concentrate on.

Rank Tracker Plugin helps me spot new niches which are growing in popularity, where I can succeed. That’s been one of the greatest surprises as I survey each site’s traffic with Rank Checker. Being a stride ahead of the levels of competition are invaluable.